Friday 12 March 2010

Ancillary Task - Initial Digipak

After designing the digipak on paper, we then started to create the Digipak using Adobe Photoshop which was a programme we had previously used, however was able to use many different tools in which we hadnt used before.
This is the original digipak in which Louise had created.
After we had all looked at the design, ourselves, along with our teacher decided that the digipak didn't really go with the rest of the products in which we had created. We felt that the main reason this was is because the images used within the design were in colour and not in black and white like the music video and the images used within the website.

Also, when looking at real life digipaks, we all felt as if our product did not really match up to ones we had previously looked at as it looked as if not much time had been spent on designing it properly.

However, we soon overcome this problem by all adding in ideas that we felt could make the digipak look more appealing. Our first idea was that the images needed to be changed to black and white so that the 3 products all linked to one another as this is a key thing in promoting a product which is what we are doing.

Another idea we added was that little images or screenshots that had been taken throughout our music video could be changed and made into a collage of images. This would add a little curiosity to the digipak as people would want to see the images fully, however wouldn't be able too.

Our last idea was that the back page of the digipak where the Song Titles are added could be changed to be more interesting as it was a slightly boring image, and again didn't really look like it would do in a real life digipak. The text was also difficult to read as it didn't stand out due to the use of colours on this particular page.

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